About us
Since 1975, we are the leader Argentine company in the manufacture and installation of moisture and decorative coatings and fireproof decorative ceilings. We have created the Moisture Resistant Solution with a 10-year guarantee, an exclusive technology that, using boards, absorbs moisture from the walls and micro evaporates it, creating a permanent solution that does not leave stains or bad smell in the environment. Currently, we have more than 100 franchises in Argentina, Uruguay, Paraguay, Chile and Perú.
Our philosophy
We are convinced that homes are the core of the family. Our Company has the strong commitment to help solving the common problems that families have in their homes, and that affect their health and emotions.
Today, every family has the chance to end the moisture problems in their home and it is part of our task to help them make that happen.

Juan Muñoz - Chief of Operations
Watch video
We already have more than 100 franchises in Argentina, Uruguay, Paraguay, Chile and Perú. We are leaders in the sector.
October 25, 2025
From October 15 to 19, Placas San Francisco Uruguay took part in the 13th edition of the Construction Fair, held at the Rural del Prado in Montevideo.
This major event has once again established itself as the leading meeting point for the construction industry in Uruguay, bringing together companies, professionals, technicians, and the general public.
Over the course of five days, thousands of visitors toured the exhibition to discover the latest trends and innovations in the sector. Within this framework, Placas San Francisco Uruguay presented its anti-humidity panels and decorative wall coverings, standing out for their quick installation, no-construction system, and results in just 24 hours.
The event was attended by Ariel Merlino, CEO of Placas San Francisco, who joined the Uruguayan franchise and shared a few words that reflect the brand’s essence and long-standing commitment:
“As the creators of the anti-humidity solution, this year we celebrate 50 years thanks to the trust of our customers and our passion for innovation. From day one, we have focused on listening, understanding their needs, and providing a close and personalized service. Each challenge inspires us to improve and deliver reliable, high-quality solutions that exceed expectations. That constant pursuit has allowed us to grow and remain relevant for half a century.”
— Ariel Merlino, CEO of Placas San Francisco
The brand’s participation was a unique opportunity to strengthen relationships with industry professionals, generate new business contacts, and continue positioning Placas San Francisco as a regional leader in anti-humidity and interior design solutions.
We thank everyone who visited our booth and showed interest in learning more about our products.
Our presence at this event reinforces our commitment to constant innovation and international expansion, bringing the quality of Placas San Francisco to more homes and projects across the region.
📍 Montevideo Branch: Río Negro 1356 bis
📞 (+598) 2900 0498 / (+598) 9100 2698
📧 montevideo@placassanfrancisco.com.ar
January 16, 2025
Summer is that time of the year that feels made for connecting with the essentials: enjoying the sun, spending time with family, and pausing to think about what we want for the year ahead. As we rest, our spaces invite us to reflect: how can we feel more comfortable in our homes? What can we do to ensure every corner inspires and supports us in the routine to come?
At Placas San Francisco, we believe summer is the perfect moment to transform your spaces. Not just because you have the time and ideal conditions, but because renewing your home is about more than just changing a wall. It’s about bringing freshness and comfort to your home, so you can start 2025 with everything you need.
December 12, 2024
Christmas is the perfect time to bring the family together, celebrate, and enjoy your home. However, issues like humidity and worn-out spaces can often ruin the aesthetics and comfort of your environment. Before the holidays arrive, we invite you to prepare your home and transform it with quick, durable, and stylish solutions like ours.
Here are five reasons why renovating your spaces before Christmas is the best decision you can make. Say goodbye to humidity and give your spaces a fresh start!
Humidity can become an annoying issue that not only compromises the health of your household but also affects the appearance of your walls and ceilings. Stains, peeling paint, and unpleasant odors are just a few of the symptoms of this problem.
With our anti-humidity panels, you can give your home a sleek and modern finish with a wide range of designs installed in less than 24 hours thanks to their quick and non-invasive installation process.
Humidity doesn’t just cause aesthetic problems; it can also be harmful to your health. Mold and dust mites thriving in humid environments can trigger allergies, asthma, and respiratory issues, especially in children and the elderly.
With San Francisco Panels, you can prevent these risks by creating a healthy environment before the holidays. Their anti-humidity system allows walls to breathe, preventing moisture buildup and the associated harmful agents
We understand that time is crucial as the holidays approach. Between decorating the tree, organizing dinners, and shopping for gifts, complicated renovations are not an option. That’s why our anti-humidity panels are the perfect solution for those seeking quick and effective results without compromising quality.
Christmas is the perfect excuse to beautify your home and give it that special touch you’ve always wanted. Our anti-humidity panels are not only functional but also an excellent decorative tool.
Available in a wide variety of designs, textures, and colors, our panels allow you to personalize your spaces according to your style. Whether you prefer a modern, classic, or minimalist look, these panels integrate seamlessly into any environment, elevating your home’s aesthetic appeal.
Humidity can be a constant source of worry, from unsightly stains to the fear of worsening over time. Renovating your spaces before Christmas means starting the holidays stress-free, knowing you’ve finally addressed the root of the problem.
Additionally, their durability ensures you won’t have to worry about future repairs, leaving more time to enjoy with your loved ones. This year, treat yourself to peace of mind and a flawless home for the holidays.
Our panels stand out in the market as a comprehensive solution against humidity, combining functionality, speed, and design.
Christmas is a time to enjoy with your loved ones, surrounded by a warm, comfortable, and aesthetically pleasing home. Don’t wait any longer—this is the perfect time to give your home a transformation that combines functionality, design, and well-being.
Renovate with San Francisco Panels and say goodbye to humidity before Christmas!
October 25, 2025
From October 15 to 19, Placas San Francisco Uruguay took part in the 13th edition of the Construction Fair, held at the Rural del Prado in Montevideo.
This major event has once again established itself as the leading meeting point for the construction industry in Uruguay, bringing together companies, professionals, technicians, and the general public.
Over the course of five days, thousands of visitors toured the exhibition to discover the latest trends and innovations in the sector. Within this framework, Placas San Francisco Uruguay presented its anti-humidity panels and decorative wall coverings, standing out for their quick installation, no-construction system, and results in just 24 hours.
The event was attended by Ariel Merlino, CEO of Placas San Francisco, who joined the Uruguayan franchise and shared a few words that reflect the brand’s essence and long-standing commitment:
“As the creators of the anti-humidity solution, this year we celebrate 50 years thanks to the trust of our customers and our passion for innovation. From day one, we have focused on listening, understanding their needs, and providing a close and personalized service. Each challenge inspires us to improve and deliver reliable, high-quality solutions that exceed expectations. That constant pursuit has allowed us to grow and remain relevant for half a century.”
— Ariel Merlino, CEO of Placas San Francisco
The brand’s participation was a unique opportunity to strengthen relationships with industry professionals, generate new business contacts, and continue positioning Placas San Francisco as a regional leader in anti-humidity and interior design solutions.
We thank everyone who visited our booth and showed interest in learning more about our products.
Our presence at this event reinforces our commitment to constant innovation and international expansion, bringing the quality of Placas San Francisco to more homes and projects across the region.
📍 Montevideo Branch: Río Negro 1356 bis
📞 (+598) 2900 0498 / (+598) 9100 2698
📧 montevideo@placassanfrancisco.com.ar
January 16, 2025
Summer is that time of the year that feels made for connecting with the essentials: enjoying the sun, spending time with family, and pausing to think about what we want for the year ahead. As we rest, our spaces invite us to reflect: how can we feel more comfortable in our homes? What can we do to ensure every corner inspires and supports us in the routine to come?
At Placas San Francisco, we believe summer is the perfect moment to transform your spaces. Not just because you have the time and ideal conditions, but because renewing your home is about more than just changing a wall. It’s about bringing freshness and comfort to your home, so you can start 2025 with everything you need.
December 12, 2024
Christmas is the perfect time to bring the family together, celebrate, and enjoy your home. However, issues like humidity and worn-out spaces can often ruin the aesthetics and comfort of your environment. Before the holidays arrive, we invite you to prepare your home and transform it with quick, durable, and stylish solutions like ours.
Here are five reasons why renovating your spaces before Christmas is the best decision you can make. Say goodbye to humidity and give your spaces a fresh start!
Humidity can become an annoying issue that not only compromises the health of your household but also affects the appearance of your walls and ceilings. Stains, peeling paint, and unpleasant odors are just a few of the symptoms of this problem.
With our anti-humidity panels, you can give your home a sleek and modern finish with a wide range of designs installed in less than 24 hours thanks to their quick and non-invasive installation process.
Humidity doesn’t just cause aesthetic problems; it can also be harmful to your health. Mold and dust mites thriving in humid environments can trigger allergies, asthma, and respiratory issues, especially in children and the elderly.
With San Francisco Panels, you can prevent these risks by creating a healthy environment before the holidays. Their anti-humidity system allows walls to breathe, preventing moisture buildup and the associated harmful agents
We understand that time is crucial as the holidays approach. Between decorating the tree, organizing dinners, and shopping for gifts, complicated renovations are not an option. That’s why our anti-humidity panels are the perfect solution for those seeking quick and effective results without compromising quality.
Christmas is the perfect excuse to beautify your home and give it that special touch you’ve always wanted. Our anti-humidity panels are not only functional but also an excellent decorative tool.
Available in a wide variety of designs, textures, and colors, our panels allow you to personalize your spaces according to your style. Whether you prefer a modern, classic, or minimalist look, these panels integrate seamlessly into any environment, elevating your home’s aesthetic appeal.
Humidity can be a constant source of worry, from unsightly stains to the fear of worsening over time. Renovating your spaces before Christmas means starting the holidays stress-free, knowing you’ve finally addressed the root of the problem.
Additionally, their durability ensures you won’t have to worry about future repairs, leaving more time to enjoy with your loved ones. This year, treat yourself to peace of mind and a flawless home for the holidays.
Our panels stand out in the market as a comprehensive solution against humidity, combining functionality, speed, and design.
Christmas is a time to enjoy with your loved ones, surrounded by a warm, comfortable, and aesthetically pleasing home. Don’t wait any longer—this is the perfect time to give your home a transformation that combines functionality, design, and well-being.
Renovate with San Francisco Panels and say goodbye to humidity before Christmas!